Innovation Keynote | Leading the AI Revolution: Aligning Strategic Vision with Operational Projects

JL MARÉCHAUX | Principal AI Consultant, ServiceNow

Wednesday, March 11, 2026 | 11:15 AM - 12:15 PM

 
Biography
JL Maréchaux is a Principal Artificial Intelligence Consultant at ServiceNow, where he supports organizations worldwide in leveraging AI strategically to accelerate their digital transformation.
Before joining ServiceNow in 2025, he held key roles in data science, enterprise architecture, and technology leadership within leading organizations, including Google, IBM, Blue Yonder, and Ivado Labs. He also served as a lecturer at McGill University.
Highly engaged in Montréal’s technology ecosystem, JL Maréchaux actively contributes to the community as a Women in Data Science (WiDS) ambassador and co-organizer of the AI Tinkerers Montréal group.
 
Conference Description
Artificial intelligence is no longer a future promise—it is now a concrete performance lever for organizations. The real challenge no longer lies in the technology itself, but in the ability to govern and manage it effectively.
 
This conference serves as a practical guide for leaders, aiming to bridge the gap between corporate strategy and the execution of AI initiatives. Moving beyond common misconceptions, JL Maréchaux offers actionable recommendations to align strategic vision with operational reality and transform experimentation into measurable business impact.
The session will focus on three key pillars:
  • AI in Practice: separating fact from fiction

  • Strategic Alignment: identifying and prioritizing the right AI opportunities

  • AI Project Governance: moving from experimentation to real impact

This conference will provide participants with clear frameworks to structure, govern, and successfully deliver their artificial intelligence initiatives.
 
Objectives
By the end of this conference, participants will be able to:
  • Realistically assess what AI can and cannot bring to their organization
  • Identify and prioritize AI opportunities aligned with strategic objectives
  • Anticipate the strategic and operational challenges of AI transformation
  • More effectively lead their AI initiatives to generate tangible business impact